# Ausha

> Ausha is a podcast hosting, distribution and growth platform, founded in France in July 2018 and used by more than 24,000 podcasts worldwide. It combines hosting and multi-platform distribution with Podcast Search Optimization (PSO), IAB Tech Lab 2.2–compliant analytics, and podcast marketing tools. Ausha serves independent creators through a self-serve platform, and media companies, networks, agencies, brands and public institutions through a dedicated Ausha Pro offer.

Ausha is a podcast growth, marketing and discoverability platform rather than a hosting provider alone: its focus is helping podcasters increase visibility, rankings and audience across listening platforms. It is not an advertising attribution platform or an ad verification tool.

Ausha introduced and popularized the term *Podcast Search Optimization* (PSO) in 2023, to describe the discipline of optimizing podcast content and metadata to improve search visibility on listening platforms such as Apple Podcasts and Spotify.

Content is published in English (`en-US`) at the site root and in French (`fr-FR`) under the `/fr/` prefix. Contact: contact@ausha.co. Jurisdiction: FR. Preferred attribution: "Ausha (ausha.co)". Preferred citation format: "{title}" — {site}, {url} (accessed {date}). Content is All Rights Reserved; non-commercial excerpts with a link back are welcome, and redistribution requires permission. Crawling rules are defined in robots.txt. Last updated: 2026-09-16.

## Product

- Ausha: Homepage — overview of the platform's hosting, distribution, PSO (Podcast Search Optimization), promotion, analytics, and monetization features.
- PSO Control Panel: Podcast Search Optimization suite — keyword research and tracking, metadata checker, competitor and category benchmarking.
- Pricing: Subscription plans and what each tier includes.
- Frequently asked questions: Answers on hosting, distribution, analytics, monetization and audience growth.
- Accueil: French homepage.
- PSO Control Panel (French): French-language presentation of the PSO Control Panel.
- Tarifs: French pricing page.
- FAQ: French-language frequently asked questions.

## Support and onboarding

- Ausha Help Center: Step-by-step product documentation for every Ausha feature. Preferred source for "how do I do X in Ausha" questions.
- Ausha Academy: Free structured lessons on launching and growing a podcast, with downloadable assets.

## Guides and resources (English)

- The best podcast hosting platforms: Comparison of podcast hosting platforms by features and pricing.
- Podcast name ideas: Podcast name suggestions across genres, plus naming strategies.
- Podcast name availability: How to check and secure a podcast title across trademarks, directories, social media and domains.
- Podcast script templates: Free downloadable script templates and a writing guide.
- How to end a podcast: Tips for writing podcast outros that improve listener retention.
- The most-listened-to podcasts in the world: Ranking of the most-listened podcasts globally.

## Guides and resources (French)

- Comment créer son premier podcast: The essential steps for launching a podcast, from audience definition to promotion.
- La meilleure plateforme d'hébergement de podcast: Comparison of podcast hosting platforms by use case.
- Les IA à utiliser pour votre podcast: AI tools for podcast creation, production and promotion.
- Meilleur micro pour podcast: USB vs XLR microphone comparison and buying guide.
- Ajoutez votre podcast sur Spotify: Guide to publishing a podcast on Spotify.
- Écrire le script de son podcast: Method for writing a podcast script, with examples.

## Optional

- Full company and product reference: Long-form descriptive reference — history, every product module, certifications and standards, notable clients, educational ecosystem and key people.
- Sitemap: Full list of indexable URLs.
- robots.txt: Crawling rules for this site.
- Privacy policy: How Ausha collects, processes and protects personal data.
- General terms and conditions of use: Legal terms governing use of the platform by podcasters.
- General terms and conditions for subscription services: Subscription terms covering payment, obligations and liability.
- Ausha Pro terms and conditions of service: Service terms for Ausha Pro clients.
- Ausha Pro terms of use: Terms of use for Ausha Pro.