Promote

Work on each step of the listener journey and increase your listenership with posts written by the Ausha team and podcast marketing experts.

My Guest Doesn’t Share My Podcast Episode. How to Fix It?

Introduction You’ve just published an amazing episode. Your guest was brilliant, the conversation flowed, the exchange was inspiring. And you…

2 months ago

Ranking vs. Position: Understanding What Really Impacts Your Podcast’s Visibility on Listening Platforms

Ranking, position… these two notions often come up when talking about visibility on listening platforms. Yet they’re often confused, even…

2 months ago

Not Enough Listeners to Get Sponsors? Here’s What You Actually Need

You’ve launched your podcast, stayed consistent, and maybe even built a small, loyal audience. But when it comes to monetization,…

3 months ago

How to Analyze Your Apple Podcasts Connect Stats to Grow Your Podcast

Apple Podcasts remains one of the most influential listening platforms in the podcast ecosystem today. Yet, few creators fully harness…

3 months ago

How to Get Your Podcast Recommended by ChatGPT (and Other AI Tools)

You probably already use ChatGPT to write podcast scripts or episode descriptions. But did you know it can also recommend…

3 months ago

Podcast Not Ranking in Search on Apple Podcasts or Spotify? Here’s Why and How to Fix It

You’re creating high-quality podcast episodes. You’re promoting them on social media, maybe even running a newsletter or collaborating with other…

4 months ago

How to Get Ranked on Spotify: A Complete Guide to Charts and Search Visibility

If you’ve launched your podcast on Spotify, chances are you’re hoping people will actually find it. The problem? With thousands…

4 months ago

How to Use Micro-Moments to Boost Your Podcast Promotion

Introduction As a podcaster, you spend countless hours crafting high-quality content. You fine-tune your audio, structure your episodes carefully, and…

5 months ago

Instagram Strategies for Podcasters in 2025: How to Perform on Instagram as a Podcaster

In 2025, Instagram strategies for podcasters are more important than ever for growing an audience and increasing engagement. The platform…

5 months ago

Climbing the Charts: Inside BBC Studios’ Podcast Search Optimization Strategy with Ausha

The Infinite Monkey Cage, BBC Studios’ science podcast, fast-tracked to the top of Apple Podcasts and Spotify search results in…

5 months ago