Promote

Work on each step of the listener journey and increase your listenership with posts written by the Ausha team and podcast marketing experts.

What Actually Helped the Podcast “Produced By” Grow

Growing a podcast isn't just about recording great conversations. It's about what happens before and after you hit publish. These…

1 month ago

Before You Grow Your Show, Remember How to Be a Listener

A couple of days ago, reading through Podcast Marketing Magic, one line stopped me mid-scroll: you should be a good…

1 month ago

The Podfading Phenomenon in Established Podcasters: Our Experience With Our Own Branded Podcast

Podfading, the premature abandonment of a podcast, is almost always talked about as a beginner's problem: creators who throw in…

2 months ago

Podcast Search Optimization: What 5 Podcasts, Including BlackRock’s Branded Show and an Indie True Crime Hit, Teach Us About Ranking Higher on Apple and Spotify

We've published several case studies featuring the PSO Control Panel over the past months: BlackRock and its branded podcast The…

2 months ago

Podcast Growth Strategy 2026: Organic PSO + Paid Ads

One pain point I keep hearing from podcasters: "We're publishing consistently, the content is good, but growth on the platforms…

4 months ago

Podcast Analytics Tool: Compare the Best Options & Track Growth

A podcast analytics tool tracks how many people listen to your episodes, where they come from, how long they stay,…

6 months ago

How to Submit Your Podcast to Amazon Music: The Ultimate 2026 Guide

A Click-By-Click Guide to Submitting Your Podcast Episodes on Amazon Music

7 months ago

Best Podcast Directories in 2026: The Complete Updated List

This list will help you find your way through the most popular podcast directories such as Apple podcasts, Spotify and…

7 months ago

How to Join a Podcast Network: The Complete Guide (2026)

Learn How to Tell if a Network is Right for You.

7 months ago

How to Check Your Podcast Subscriber Count on Spotify and Apple Podcasts

Want to know how many people are actually subscribed to your podcast? Spotify and Apple provide these statistics through their…

8 months ago