Emma

Emma Potier is Head of Brand Content at Ausha. She leads the company’s content strategy and works closely with her team to create content that helps podcasters successfully launch and grow their shows. She also regularly represents Ausha as a spokesperson, both in internal webinars and at industry events. A serial podcaster, she has launched several podcasts and currently hosts Tips, Ausha’s podcast. With over five years of experience and more than 100 episodes produced, she shares practical marketing strategies to help podcasters amplify their reach.

How to Submit Your Podcast to Amazon Music: The Ultimate 2026 Guide

A Click-By-Click Guide to Submitting Your Podcast Episodes on Amazon Music

2 months ago

Ausha x Edison Research : The Anatomy of the Most Successful US Podcasts

What actually makes a podcast climb to the very top of the charts? Is it just luck, or is there…

4 months ago

Podcasts and Social Media: Communicating and Marketing Effectively (2026 Update)

According to the latest study carried out by CSA (Consumer Science and Analytics) and Havas Paris, 35% of listeners discovered…

5 months ago

Best 12 Podcast Recording Software Options in 2026

After having chosen your podcast hardware, you will need to choose the right recording software for your podcast project. There…

6 months ago

Ausha’s new PSO Category Benchmark reveals the success patterns behind top-performing podcasts.

What makes a podcast reach the top? With the new PSO Category Benchmark inside the PSO Control Panel, you no…

6 months ago

Ausha Celebrates 7 Years of Leading the Future of Podcast Marketing

The podcast marketing platform celebrates seven years of growth and innovation, staying true to its mission to amplify every voice…

6 months ago

What equipment do I need to record a podcast?

A quality podcast requires quality equipment. ⭐ Investing in high quality equipment and equipping yourself (almost) like a pro is…

8 months ago

Why Launch a Podcast in 2026: Benefits and Essential Tips for Success

Have you ever found yourself deep in the world of podcasts, maybe chuckling along with "No Such Thing As A…

8 months ago

iOS 26 and Apple Podcasts: Everything You Need to Know

With the release of iOS 26, Apple continues to enhance its Apple Podcasts app, used by millions of listeners worldwide.…

8 months ago

How to Distribute and Promote your Podcast in 2026

Now that you know everything about RSS feeds and you’ve hosted your podcast, it's time to share it with the…

8 months ago