Emma

Emma Potier is the Head of Brand Content at Ausha and the host of the branded podcast Tips. With over 5 years of experience in the podcast industry and more than 100 podcast episodes produced, she helps brands and creators develop high-impact podcast marketing strategies to amplify their voice.

Ausha x Edison Research : The Anatomy of the Most Successful US Podcasts

What actually makes a podcast climb to the very top of the charts? Is it just luck, or is there…

2 months ago

Podcasts and Social Media: Communicating and Marketing Effectively (2026 Update)

According to the latest study carried out by CSA (Consumer Science and Analytics) and Havas Paris, 35% of listeners discovered…

3 months ago

Best 12 Podcast Recording Software Options in 2026

After having chosen your podcast hardware, you will need to choose the right recording software for your podcast project. There…

4 months ago

Ausha’s new PSO Category Benchmark reveals the success patterns behind top-performing podcasts.

What makes a podcast reach the top? With the new PSO Category Benchmark inside the PSO Control Panel, you no…

4 months ago

Ausha Celebrates 7 Years of Leading the Future of Podcast Marketing

The podcast marketing platform celebrates seven years of growth and innovation, staying true to its mission to amplify every voice…

5 months ago

What equipment do I need to record a podcast?

A quality podcast requires quality equipment. ⭐ Investing in high quality equipment and equipping yourself (almost) like a pro is…

6 months ago

Why Launch a Podcast in 2026: Benefits and Essential Tips for Success

Have you ever found yourself deep in the world of podcasts, maybe chuckling along with "No Such Thing As A…

6 months ago

iOS 26 and Apple Podcasts: Everything You Need to Know

With the release of iOS 26, Apple continues to enhance its Apple Podcasts app, used by millions of listeners worldwide.…

6 months ago

How to Distribute and Promote your Podcast in 2026

Now that you know everything about RSS feeds and you’ve hosted your podcast, it's time to share it with the…

6 months ago

How to Start a Business Podcast in 2026: The Ultimate Step-by-Step Guide

Launching a business podcast in 2026 demands meticulous planning and flawless execution. The podcasting landscape has evolved significantly, presenting both…

6 months ago