Laura

Laura Hoffmann is Community Content Manager at Ausha. For over three years, she has been creating content dedicated to podcast marketing, with one clear goal: helping podcasters launch and grow their shows. She works across a variety of formats, articles, resources, social media, and webinars, always with a practical, actionable approach. Her role is to turn podcast marketing challenges into clear strategies that anyone can implement. Alongside her work, she is passionate about reading and naturally launched her own literary podcast.

The 2026 Podcast Growth Strategy for Listening Platforms: Organic + Paid, Done Right

One pain point I keep hearing from podcasters: "We're publishing consistently, the content is good, but growth on the platforms…

1 month ago

Ausha’s PSO Control Panel Just Got Smarter: Track Your Competitors’ Rankings Directly in Keyword Tracking

The Search Bar Is Now Your Most Powerful Growth Channel Today, 1 in 2 listeners discovers a new podcast directly…

2 months ago

Ausha Unveils New Brand Signature “Amplify Your Voice” on World Voice Day

On World Voice Day, Ausha is introducing its new brand signature: “Amplify Your Voice.”Behind this evolution lies a clear ambition:…

2 months ago

Ausha Expands Its Growth Suite with Integrated Paid Visibility Campaigns

One out of every two listeners discovers new podcasts directly on listening platforms (Discovery Stats 2024). In this context, platform…

2 months ago

Launching a Podcast in a Popular Category: How to Stand Out

I often see businesses, media, or independent podcasters hold off on launching their podcast because of one single fear: showing…

3 months ago

Arrival of Video Podcasts (HLS) on Apple Podcasts: What You Need to Know

According to recent data from Edison Research's The Podcast Consumer study, over 51% of the population has already consumed a…

3 months ago

Top Podcasts in the World: The Shows Everyone Is Listening To Right Now (2026)

Based on the latest rankings from Ausha Charts, our free Chartable alternative for tracking podcast rankings, these shows reflect what…

4 months ago

Best Podcasts on Spotify in 2026: Top Shows You Can’t Miss!

Podcasts have revolutionized the way we consume content, offering something for every taste and interest. Whether you're looking for in-depth…

4 months ago

Top Christian Podcasts to Listen in 2026

Christian podcasts provide an accessible way for listeners to deepen their faith, gain biblical insights, and stay connected to like-minded…

4 months ago

How to Make Your Brand More Human with a Podcast: What We Learned (and Tested) with Our Own Show

Recently, I came across an Instagram post that mentioned a concept that really caught my attention: we may have entered…

4 months ago