Laura

Laura Hoffmann is Community Content Manager at Ausha. For over three years, she has been creating content dedicated to podcast marketing, with one clear goal: helping podcasters launch and grow their shows. She works across a variety of formats, articles, resources, social media, and webinars, always with a practical, actionable approach. Her role is to turn podcast marketing challenges into clear strategies that anyone can implement. Alongside her work, she is passionate about reading and naturally launched her own literary podcast.

Build Your Podcast With Your Listeners: How to Set Up a Real Feedback System

Your stats tell you what happened. Your listeners tell you what to do next. Yet what they're telling you is…

2 weeks ago

Ausha Enables Video Distribution to Apple Podcasts

With iOS 26.4, released on March 24, 2026, Apple redesigned the video experience on Apple Podcasts. It partnered with official…

4 weeks ago

What’s Really Slowing Your Growth (It’s Not Your Content)

Courtney Elmer recently published a very interesting piece on Substack with a title that stings: Why Your Listeners Aren't Taking…

1 month ago

Branded Podcast: The 4 Mistakes Our Sales Team Keeps Hearing About

There's one thing most struggling branded podcast launches have in common, and it's not the topic, the guest, or the…

2 months ago

What Actually Helped the Podcast “Produced By” Grow

Growing a podcast isn't just about recording great conversations. It's about what happens before and after you hit publish. These…

3 months ago

Before You Grow Your Show, Remember How to Be a Listener

A couple of days ago, reading through Podcast Marketing Magic, one line stopped me mid-scroll: you should be a good…

3 months ago

Publish Your Video Podcast to YouTube Directly from Ausha

YouTube is no longer just an option for podcasters, it has become a must-have distribution channel. Yet publishing to YouTube…

3 months ago

The Podfading Phenomenon in Established Podcasters: Our Experience With Our Own Branded Podcast

Podfading, the premature abandonment of a podcast, is almost always talked about as a beginner's problem: creators who throw in…

3 months ago

Best Podcast AI Tools in 2026: Boost Your Workflow & Grow Faster

Introduction The best podcast AI tools in 2026 are: Ausha Intelligence for marketing and promotion, ChatGPT for brainstorming and scripting,…

4 months ago

Podcast Search Optimization: What 5 Podcasts, Including BlackRock’s Branded Show and an Indie True Crime Hit, Teach Us About Ranking Higher on Apple and Spotify

We've published several case studies featuring the PSO Control Panel over the past months: BlackRock and its branded podcast The…

4 months ago