Have you just created your first podcast? Is it recorded, pieced together and ready to be shared with the entire world? Now comes the big question. How do I host and distribute my podcast?First, you’ll need to host your audio file so that it’s online. Then, as a second step, you’ll need to distribute it on platforms to make it visible to everyone. But how do you find your way in this podcast jungle? We’ll tell you.
MacGyver mode.
Hosting your podcast on Archive.org: The principle of Archive.org is simple: to assemble a huge online library.
The site provides free hosting for your audio files and, in exchange, you allow them to be accessed by everyone. All you need to do is create an account and upload your podcasts.
Hosting your podcast with Google Drive: Google Drive can be the perfect choice for hosting your podcast for free.
The only prerequisite is having a Google account, so it’s not that difficult. The rest is just as simple: create a new folder and drop in your MP3 file.
Also remember to turn on the share settings so that everyone can download and listen to your podcast.
The main advantage of these solutions is that they’re free, but choosing them has limitations and can be impractical, especially if you plan to expand your podcasting.
In the long run, other alternatives may be better. You may need to turn to paid platforms specialized in podcast hosting, a method favored by many podcasters.
Rambo mode.
Hosting your podcast on Ausha: The other solution is to use a specialized service, like our podcast hosting platform, Ausha. The process will be simpler and more convenient.
Indeed, an interface like ours is designed to allow you to easily send your audio files.
First, you’ll create your show and attach all the relevant information (description, category, cover, etc.). It’s in this “show” space where you’ll then add your podcast episodes. Here, you’ll be guided step by step.
Beyond its simplicity, using a hosting service like this ensures greater security. Backups are provided in case of problems.
But hosting is just the beginning. With Ausha, you also get powerful tools to make sure your podcast gets heard. Our PSO Control Panel helps you identify high-impact keywords, optimize episode details, and track rankings to outperform competitors on listening platforms. On top of that, Ausha Intelligence (our AI-powered assistant) helps you generate optimized metadata and promotional content for each episode, saving you time while boosting your visibility.
The other great feature of this type of podcast platform is the ability to obtain statistics on your podcast (number of downloads within a certain timeframe, location of your listeners, etc.).
You’ll even get some additional services (help sharing on social networks, creation of a listening widget for your website, etc.) and above all, it allows you to easily generate a podcast RSS feed.
Hosting your podcast on a web server: The most technical solution is to host your podcast by renting a web server.
You’ll need to decide on the service you want to use (OVH, Online…) and choose the size of this server (depending on the number of episodes your podcast contains and the length of your episodes).
In choosing this method, you won’t receive podcast statistics summarizing your podcast activity (number of downloads, location, etc.) or additional services (links to social networks, listening widgets for your podcast, etc.).
This “homemade” alternative offers fewer advantages than going through a hosting service designed for podcasts. However, it’s sometimes less costly...
OVH offers web hosting from $1.49/month, for example.
Many platforms and apps exist for distributing your podcast. You can choose to be on all of them or only on the ones you think are relevant for your content.
Some services will add your podcast to their catalog automatically while others will require action on your part.
Here’s an overview of the listening platforms as well ways to submit your podcast.
Apple Podcasts: With Ausha, submitting your show to Apple Podcasts is as easy as one click. No need to deal with Apple Podcasts Connect or RSS settings yourself, we handle the setup so your show appears directly in the Apple Podcasts library.
Spotify: Same thing here, with Ausha’s one click distribution, your podcast is automatically sent to Spotify, one of the largest podcast platforms worldwide.
And also:
Deezer → Automatic distribution to Deezer’s podcast catalog.
Podcast Addict → Instant publication on one of the most popular podcast apps.
YouTube → Autopublish your episodes as videos, with customizable covers and titles.
Amazon Music → Your podcast will also be available to Amazon Music listeners.
SoundCloud → Publish automatically to make your episodes discoverable there too.
Once your podcast is live on Apple Podcasts, it will automatically be indexed and visible on other apps, such as:
Pocket Casts
Castbox
Overcast
Castro
However and wherever you decide to host and publish your podcast, the most important thing is that you do it consistently. Both the search engines on listening platforms and the listeners themselves prefer episodes that released regularly. Feel free to check out our free podcast planner to help you achieve this!
Quick-start checklist to host & publish your podcast
Create your show on Ausha (title, cover, description, category)
Upload your first episodes
Generate your RSS feed in one click
Submit it to Apple, Spotify, and other platforms (or let Ausha autopublish for you)
Optimize metadata with Ausha Intelligence
Promote with newsletters, video teasers, and social media clips
Track your analytics to refine your strategy
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