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Everything runs through search engines these days. People are connected to the world around them, and even themselves, through keywords.
– Want a hotdog? Use the search engine on a food delivery site or Google Maps.
– Want a house? Use a search engine on Zillow or another real estate site.
– Want to know if you should be worried about that rash? You should go to the doctor, but let’s be honest, you are probably going to use a search engine to find the answer. 😁
That is why it is critical that your podcast name be something that is optimized for search engines. The title needs to be related to the topic your podcast covers. It needs to have at least one keyword related to the topic it covers. It needs to be a balance between being relevant and being unique.
Bottom line: Your podcast’s name needs to be easy to find when people type their queries into search engines.
We won’t cover every detail of SEO strategy and growth here. We have plenty of other blog posts that will guide you through that marketing tactic. All we want to emphasize here is that your podcast title needs to be very search engine friendly in order to build a solid foundation for future growth.
For example, If your show is about how to take care of pet turtles, a name like “Teenage Mutant Ninjas” might be clever, but your podcast probably wouldn’t rank very high when people search for “how to take care of my turtle.”
As you’ll see later in this post, our Podcast Names Generator creates names based on keywords you input, thus ensuring your podcast name is keyword-focused and optimized for search engines.
The second area where having a great podcast name is critical to generate future growth is domains and social handles.
Ideally, your podcast name is available in its exact form as a website domain as well as social handles.
Let’s say your podcast is about the United States presidency and you choose to name your podcast “POTUS.” Boy, do we have some bad news for you. The actual presidents of the United States already use @POTUS for their social media handles, passing it down from one to another. Our guess is he (or she, in the possible future) is not going to sell you that handle or give it to you for free.
In this example, when people try to follow your podcast, “POTUS” on social media, instead they find the actual president’s profile.
They may mistakenly follow @POTUS, thinking it’s your brand. Or they may realize it isn’t your podcast profile, grow frustrated, and quit looking for your brand on social media altogether. Either way, your podcast’s potential growth would suffer.
Besides helping you pick unique names that don’t overlap with the President of the United States, Our Podcast Names Generator also helps you keep your podcast name short.
Why is this important? Again, think in terms of domains and handles. “The History and Current Events of the United States Presidency” might be a unique name, but that is way too long to directly translate to a website domain or social media handle.
You’re going to run into the same problem as before– you’ll lose potential followers as they struggle to find your podcast on social media and the web.
Overall, consistency is key. Your podcast name, domain, and social media handles all being identical greatly helps you grow your podcast listener numbers across multiple platforms, keeping them engaged and happy.
Speaking of consistency, let’s talk about the third way that a podcast name is critical for growth: branding. You want your podcast’s name to reflect the brand you are going to generate for the show. That means you want to choose a name that is popular and appealing to your target audience. The name needs to match the tone of the show. And, of course, the name needs to be a little bit memorable.
If your target audience is business men, ages 50+, you probably don’t want your podcast name to be “Investing Vibes.” But if your target is 18-30 year olds, that may work great!
If you don’t know your exact target audience yet, and you are still gathering data about what branding is best for your show, it is best to keep the name pretty versatile. Over time, with great cover art, social content, music, and even video, you can create meaning and concepts that people will attach to your otherwise generic podcast name.
Rants & Gems Real Estate Podcast
The Personal Finance Podcast
Wealthy Way Podcast
Life Kit: Money
Conan O’Brien Needs A Friend
Comedy Gold Minds with Kevin Hart
Bigfoot Collectors Club
Tales of Christmas
If I Go Missing the Witches Did It
Mythology & Fiction Explained
Dropping Gems with Devi Brown
Innate Wisdom Podcast
The Intermittent Fasting Podcast
The Matt Walsh Show
The Political Scene | The New Yorker
The Redundant Placeholders
Relatable with Allie Beth Stuckey
The Joe Rogan Experience
Against the Rules with Michael Lewis
Red Table Talk
The Man Enough Podcast
Know Mercy with Stephen A. Smith
College Football Enquirer
The Andy Staples Show & Friends
Buckeye Talk: Ohio State podcast
The Hunting Public
Thinking Crypto News & Interviews
TED Radio Hour
Gamechangers from The Economist
Talk Python To Me
The Bitcoin Matrix
Sing for Science
Master Your Mix Podcast
Electronically Yours with Martyn Ware
Rockstar Dad Show
Nothing Is Real – A Beatles Podcast
What are your keywords? They should be words that your target audience would type in to search for your content. They are words that sum up what your podcast is about.
Let’s say you want to start a podcast about dinosaurs. Plan out what your content is going to be, who your target listeners are, and what kind of brand you’re going with. Then go to search engines and see what other words tend to pop up with dinosaurs. Make a list of about ten keywords and then put two or three of them in the podcast name generator.
The keyword batches might look something like: “Dinosaurs Paleontology Fossils;” “Incredible Facts Dinosaurs;” “TRex Dino Dig.”
The Generator will create a list of possible names for your podcast.
Play around with different keyword combinations. Note the names you like best. Identify around 3-5 names that you like and that fit your overall growth strategy (branding, target audience, video, etc.).
Now it is time for the next step.
Like we talked about earlier, it is really helpful for your podcast’s name to be unique and for its social media handles and domains to be available.
For this step, take your list of the top names you liked and search all around to see if any of the names are already in use.
Places to check:
- Social media: Facebook, Twitter, LinkedIn, Instagram, TikTok, etc.
- Domain name search websites
Trademark list directories (governments offer these lists for free usually)
- Business name directories (governments offer these lists for free usually)
- Podcast directories
If you absolutely love a podcast name, but it is already taken in one medium, sometimes you can try to contact the person or business and try to buy it from them. But the Generator creates so many great options, it is probably best to just go with one that is available across the board.
Ask Your Target Audience
Once you have a list of names that work for your show and that are available, it is a good idea to poll your target audience to help you pick the best one.
But wait, how can you do that if you’re just now creating a podcast?
Try going where your target listeners might already be. For example, you may already be part of a social media group for paleontologists. If they are your target audience, ask them!
If you can’t access a target group, asking your personal network works just fine. Again, you are only presenting them with the options you already know will work well with your growth strategy, etc.
Developing a podcast name is serious business, but it also can be one of the most fun parts of creating a podcast. Take the suggestions we give here and enjoy the journey!