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How to Get Ranked on Spotify: A Complete Guide to Charts and Search Visibility
If you’ve launched your podcast on Spotify, chances are you’re hoping people will actually find it. The problem? With thousands of shows available, standing out isn’t exactly easy 👀 You might be wondering: how do…
Our latest news
Ausha’s analytics now officially comply with IAB 2.2 Standards
IAB Technology Laboratory (Tech Lab) is a non-profit consortium that develops technical standards and solutions to drive effective and sustainable growth of the global media ecosystem and benefit consumers 🔥 Ausha IAB Guidelines for Podcast…
Ausha Renews Its ISO/IEC 27001 Certification in 2025
Why Is This Certification Crucial for You? In 2023, cyberattacks targeting data extortion surged by 112%, as reported by Flare. Amid these escalating threats, safeguarding your data has never been more critical. To enhance your…
How to use ChatGPT as a Podcaster
Using ChatGPT as a podcaster can completely transform the way you create, promote, and grow your podcast. From generating fresh episode ideas to writing social media posts and optimizing your show notes for SEO, ChatGPT…
Why No One Listens to My Podcast (And What to Do About It)
You’ve launched your podcast with passion, posted regularly, shared valuable insights, and maybe even invested time in promoting it on social media. But despite all your efforts, your audience just… won’t grow. Or worse, it…
How to Use Micro-Moments to Boost Your Podcast Promotion
Introduction As a podcaster, you spend countless hours crafting high-quality content. You fine-tune your audio, structure your episodes carefully, and bring on the right guests. Yet, when it comes to promotion... it's often the same…
Podcast Distribution Problems: How to Fix Them Fast
Introduction You’ve uploaded your podcast, hit publish, and then you wait... but your show isn’t showing up on Spotify, Apple Podcasts or other platforms 😩 This is one of the most common situations every podcaster…
Instagram Strategies for Podcasters in 2025: How to Perform on Instagram as a Podcaster
In 2025, Instagram strategies for podcasters are more important than ever for growing an audience and increasing engagement. The platform is a discovery engine that helps turn casual listeners into loyal fans 🎧 Social media…
Podcast Hosting vs Self-Hosting: Which Option Is Best for Your Podcast?
When launching a podcast, one of the first big questions you'll face is podcast hosting vs self-hosting. Both solutions allow you to make your show available on platforms like Spotify or Apple Podcasts, but they…
Podcast Not Showing Up on Spotify? Here’s How to Fix It Fast
You’ve just published your latest episode or maybe even launched your brand-new podcast and yet, your podcast is not showing up on Spotify. Frustrating, right? You’ve done all the hard work, hit "publish", and now…
Top Podcasts in 2025: A Breakdown of the Most-Listened To Podcast this Year
Podcasts have become a go-to source of entertainment and information for millions of people, covering everything from true crime to business insights, comedy, and technology. With so many options out there, some shows rise above…
How to Host a Private Podcast and Share Exclusive Content Easily
Introduction Thinking about how to host a private podcast? Whether you're building a membership program, training your team, or launching an exclusive audio series, private podcasting lets you control exactly who gets access to your…
Climbing the Charts: Inside BBC Studios’ Podcast Search Optimization Strategy with Ausha
By selecting high-impact keywords, optimizing metadata, and tracking performance in real time, the team significantly boosted podcast rankings and visibility. This isn't just a win for one podcast. It's proof that with a strong podcast…