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Blog vs Podcast: Which one is best?
In this blog post we are going to break down the pros and cons of blog vs podcast in four categories: Cost Level of Difficulty Search Engine Optimization Strength Building a Relationship with Your Audience…
Our latest news
Schedule Podcast Movement in Denver, Colorado 2023: Ausha’s masterclasses
#1 PSO: Rank #1 in Apple Podcasts Search Results (by Maxime Piquette, CEO Ausha • 9:45am - 10:15am) Imagine your podcast appearing at the top of every search. With 40% of listeners discovering new podcasts…
Podcast vs YouTube: Which one is best?
Here's are our conclusions, which we'll explain in full: Costs Less to Create: Podcast Costs Less to Grow: Podcast Easier to Create: Podcast Easier to Grow: Podcast Not Podcast vs YouTube, Podcast AND YouTube So…
Why Create a Branded Podcast?
Why create a branded podcast? The short answer is because it is awesome for your business. 🤩 The long answer is composed of four sections: Build Your Brand Grow Your SEO Generate Leads Maximize Assets…
Ausha recognized as “Best Workplace for Women”: our commitment to women
In 2020, we joined the "One in Three Women" network, which raises awareness and fights against violence towards women. More recently, in March 2023, we became the official partner of the “Women and Podcasts" network,…
Is Blue Yeti the Best Mic for Podcasting in 2023?
The Blue Yeti mic is one of those audio tools that grew up with the podcast industry. It played a big role in allowing more and more people to become podcasters. For that reason alone,…
How to Measure the ROI of a Branded Podcast?
Setting Clear Goals for Your Branded Podcast ⭐ Before measuring the ROI of your podcast, it is important to set clear goals and strategically think about what you want to achieve with this audio content.…
Branded Podcast: Essential Tools for Success
By launching your own branded podcast, you have the opportunity to connect with your target audience, foster engagement, strengthen your brand expertise, and communicate your values and what sets your company apart. However, to make…
Creating a Branded Podcast Using Existing Content
In this article, we will explore how to easily create a branded podcast by intelligently repurposing your existing content. 🔄 The Benefits of a Branded Podcast 🎧 Podcasts are currently a rapidly growing medium and…
How Much Does Starting a Podcast Cost?
How much does starting a podcast cost? We get this question a lot. 🤔 The honest truth is that it can be anywhere from free to a couple thousand dollars. Since that is not a…
How to Start a Podcast on Spotify in 6 Steps
After all, if the former TV host of Fear Factor has had wild podcasting success on Spotify, you definitely can too! (Yes, that was Joe Rogan's job when he still had hair.) In this blog…
Is Soundcloud a Good Podcast Hosting Platform ?
In this blog post, we will gather the most up-to-date information about Soundcloud's podcast hosting service, showing you what features it does and doesn't have. To explain this clearly, we will first review what exactly…
Best 10 Podcasting Tools to Grow your Podcast in 2023
First we will cover the more conventional production tools: Microphone, video equipment, hosting site, editing software, and free music sites. Then we will dive into some tools that you may have never heard of or…