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Discover our news, our new features and all our tips to create, communicate and monetize your podcast.
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Create
July 7, 2021
How to build your podcast’s brand identity
This step will allow you to verify that the editorial approach and graphic identity of your podcast correspond to its brand identity. Remember that getting the word out regarding your podcast is just as important…
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Our latest articles
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July 7, 2021
How to define your podcast’s listener persona
In this case, the product is your podcast, consumers are your listeners and what we're looking to define through this article is the listener persona. 🧐 Why define the listener persona? By focusing on your…
by
Emma
Promote
July 7, 2021
How to add your podcast to Google Podcasts
From a podcaster's point of view, adding a show to Google Podcasts doesn't quite work like it does for listening platforms like Deezer, Spotify or Apple Podcasts. The difference between Google Podcasts and other listening…
by
Emma
Promote
July 7, 2021
How to add your podcast on Deezer
Making your podcast episodes available on Deezer is therefore an essential step to take if you want to maximize your audience reach and increase your number of listens. If you haven't already done so, here's…
by
Emma
Create
June 9, 2021
Podcasts and SEO: How to make your podcast visible on search engines
How to properly reference your podcast on listening platforms Of course, the first thing to do in order for your podcast to be well referenced on classic search engines and on Google is to make…
Create
June 7, 2021
Listener Journey: Four steps to make your podcast really take off
At Ausha, we don't like leaving things to chance. So to keep you from simply crossing your fingers and hoping that your podcast will just work out, 🤞 we found a method to help turn…
by
Emma
News & Updates
June 7, 2021
Victor, data analyst at Ausha
Ausha's marketing team is growing day by day! Victor Boittiaux recently joined the Aushos team. 💜 At 24 years old, Victor juggles two hats: by day, he's a data analyst on Jennifer Han's team (CMO…
by
Emma
Create
June 7, 2021
Branded podcast: Three mistakes to avoid
Podcasts have become THE media trend of the moment, and many companies are creating branded podcasts simply to follow suit. The result: Lots of blunders! 😵 Because we want to help you make your show…
by
Emma
Create
May 26, 2021
Dressing up your podcast
Dressing up your podcast is a step you don't want to neglect. It makes it recognizable or simply keeps your listeners from dozing off in the middle of your show. Here are some tips for…
by
Emma
Create
May 26, 2021
How to make a podcast using GarageBand
There are many audio editing software options, but for Apple users, the easiest is GarageBand. You'll love that it's free and easy to use. Ausha will show you how to use it to make your…
by
Emma
Create
May 25, 2021
How to create your first podcast
Are you interested in podcasting? This article was written for you! Discover all the steps for easily creating your podcast. (more…)
by
Emma
Create
May 25, 2021
Five tips for writing your podcast script
When launching your podcast series, you'll need to think about the structure of your episodes. The more prepared you are, the more time you'll save when recording and editing. Of course, there's no one right…
by
Emma
Monetization
May 25, 2021
How to get paid for your podcasts
In an ideal world, podcasters would be able to produce content without having to worry about money. In the real world, however, all content creators need money to live and to offer quality productions. Here…
by
Emma