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Record a podcast on a small budget
August 19, 2021

How to launch your first podcast for less than 15€ per month

Avoid breaking your wallet with my best tips for helping you launch your podcast for less It's today's mission! 🚀 Because yes, podcasting is accessible to everyone. Successfully create and broadcast your podcast on a…

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How to create an RSS feed yourself for your podcast
August 19, 2021

Creating an RSS feed for your podcast: The DIY method

For your podcasts to be available to all listening platforms, including Spotify, Deezer, Apple Podcasts, and Google Podcasts, you need to be aware of some technical requirements before creating your own RSS feed. That's what…

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Franck from Ausha
August 19, 2021

Franck, Chief Product Officer at Ausha

Franck is also one of the funniest people on the team. 😀 Unfortunately, his arrival in mid-December didn't allow us to discover his incredible talent during the annual ICREO Christmas calendar...🎅 But one thing's for…

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Which brand identity for your podcast?
July 7, 2021

How to build your podcast’s brand identity

This step will allow you to verify that the editorial approach and graphic identity of your podcast correspond to its brand identity. Remember that getting the word out regarding your podcast is just as important…

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Ausha listener persona template
July 7, 2021

How to define your podcast’s listener persona

In this case, the product is your podcast, consumers are your listeners and what we're looking to define through this article is the listener persona. 🧐 Why define the listener persona? By focusing on your…

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Adding your Google Podcasts via Ausha
July 7, 2021

How to add your podcast to Google Podcasts

From a podcaster's point of view, adding a show to Google Podcasts doesn't quite work like it does for listening platforms like Deezer, Spotify or Apple Podcasts. The difference between Google Podcasts and other listening…

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Add your podcast on Deezer
July 7, 2021

How to add your podcast on Deezer

Making your podcast episodes available on Deezer is therefore an essential step to take if you want to maximize your audience reach and increase your number of listens. If you haven't already done so, here's…

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How to properly reference your podcast in SEO
June 9, 2021

Podcasts and SEO: How to make your podcast visible on search engines

How to properly reference your podcast on listening platforms Of course, the first thing to do in order for your podcast to be well referenced on classic search engines and on Google is to make…

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June 7, 2021

Listener Journey: Four steps to make your podcast really take off

At Ausha, we don't like leaving things to chance. So to keep you from simply crossing your fingers and hoping that your podcast will just work out, 🤞 we found a method to help turn…

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Victor Data Analyst at Ausha
June 7, 2021

Victor, data analyst at Ausha

Ausha's marketing team is growing day by day! Victor Boittiaux recently joined the Aushos team. 💜 At 24 years old, Victor juggles two hats: by day, he's a data analyst on Jennifer Han's team (CMO…

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June 7, 2021

Branded podcast: Three mistakes to avoid

Podcasts have become THE media trend of the moment, and many companies are creating branded podcasts simply to follow suit. The result: Lots of blunders! 😵 Because we want to help you make your show…

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May 26, 2021

Dressing up your podcast

Dressing up your podcast is a step you don't want to neglect. It makes it recognizable or simply keeps your listeners from dozing off in the middle of your show. Here are some tips for…

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