Discover our latest news, our latest features and all our tips to create and boost your podcast.
You’ve launched your podcast. You’re proud of your episodes. Now comes the big question:How often should you publish new content to grow your audience and stay visible? 🤔 It’s a question every podcaster asks, and…
Running out of content ideas for your podcast happens to everyone. And often, at the worst moment: right before releasing an episode, in the middle of a season launch, or halfway through a well-oiled publishing…
Apple Podcasts remains one of the most influential listening platforms in the podcast ecosystem today. Yet, few creators fully harness the potential of the data available through Apple Podcasts Connect 📊 From completion rates and…
A unique experience awaits at Podcast Movement Dallas From August 18 to 21, 2025, Ausha will be in Dallas to take part in Podcast Movement 2025, the largest podcast industry event in the world. Every…
You probably already use ChatGPT to write podcast scripts or episode descriptions. But did you know it can also recommend your show to new listeners? 🎧 More and more people now ask ChatGPT, not Google,…
Podcast visibility on Spotify and Apple Podcasts is determined by in-app search algorithms that rank shows based on metadata relevance, engagement signals, and publishing frequency, not just content quality. You're creating high-quality episodes and promoting them…
If you’ve launched your podcast on Spotify, chances are you’re hoping people will actually find it. The problem? With thousands of shows available, standing out isn’t exactly easy 👀 You might be wondering: how do…
IAB Technology Laboratory (Tech Lab) is a non-profit consortium that develops technical standards and solutions to drive effective and sustainable growth of the global media ecosystem and benefit consumers 🔥 Ausha IAB Guidelines for Podcast…
Why Is This Certification Crucial for You? In 2023, cyberattacks targeting data extortion surged by 112%, as reported by Flare. Amid these escalating threats, safeguarding your data has never been more critical. To enhance your…
You’ve launched your podcast with passion, posted regularly, shared valuable insights, and maybe even invested time in promoting it on social media. But despite all your efforts, your audience just… won’t grow. Or worse, it…
Introduction As a podcaster, you spend countless hours crafting high-quality content. You fine-tune your audio, structure your episodes carefully, and bring on the right guests. Yet, when it comes to promotion... it's often the same…
Introduction You’ve uploaded your podcast, hit publish, and then you wait... but your show isn’t showing up on Spotify, Apple Podcasts or other platforms 😩 This is one of the most common situations every podcaster…