Track your success across the world with more precise location stats! 

News & Updates

Track your success across the world with more precise location stats! 

As a podcaster, it is essential to know who your audience is and where they are located. This is where our new "Location" feature comes in handy. ๐Ÿš€

May 15, 2023 โ€ข About 3 min. read

New Location Stats on Ausha

Discover the precise locations where your podcast is most popular ๐Ÿ˜Ž

Our “Location” feature is a powerful tool that can provide you with  more precise data about your audience’s location. This feature allows you to explore in which countries, states, and cities your podcast is most popular. 

With this level of data granularity, you can gain a deeper understanding of your audience and tailor your content and promotion strategy to maximize your impact. You will connect with your listeners like never before.

Overall, the “Location” feature is a game-changer for podcasters who want to grow their audience and take their podcast to the next level. ๐Ÿš€

New Location Stats on Ausha

You can choose between a sphere map or a classic, flat map, making it easy to explore, zoom, click, and scroll through the data in a matter of seconds. This level of detail and interactivity makes it easy to see where your audience is tuning in from and how you might be able to engage with them in new, more powerful ways.

Choose the granularity you want

Explore in which countries your podcast is most popular ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ‡ฌ๐Ÿ‡ง๐Ÿ‡ซ๐Ÿ‡ท

With the Launch Plan, you can explore in which countries your podcast is most popular.

Zoom by countries to locate your downloads on Ausha

Understanding your audience’s geographic location can be helpful in understanding the cultural context of your listeners. This can help you to tailor your content and marketing efforts to better appeal to your audience’s interests and preferences. ๐Ÿคœ๐Ÿค›

For example, if you discover that your podcast is popular in a particular country, you could create content that explores that country’s culture or history. You could even invite local guests onto your show to share their insights and experiences with your listeners.

See in which states youโ€™re the most listened to ๐Ÿ™๏ธ๐ŸŒด๐Ÿ”๏ธ

Starting from the Boost Plan, you can see in which states your show is most listened to.

Zoom by States to locate your downloads on Ausha

Knowing which states your podcast is most popular will help you to identify potential growth opportunities. ๐Ÿš€ If you notice that your podcast is particularly popular in a certain state, you could consider partnering with local businesses or influencers to reach even more listeners in that area.

Track your downloads by city ๐Ÿคฉ

With the Supersonic Plan, you can even track your downloads by city

Zoom by cities to locate your downloads on Ausha

Imagine all the possibilities! 

For example, suppose you discover that your podcast has a significant following in Portland, Oregon. In that case, you could organize a meet-up with your listeners to engage with them in person, creating a meaningful connection that keeps them coming back for more. 

Alternatively, you could deliver a personalized shout-out to your local audience in your next episode, increasing engagement and loyalty. ๐Ÿฅณ

In conclusion, our Location feature is a game-changer for podcasters. 

Whether you are just starting or have been podcasting for years, this feature is a must-have for any podcaster looking to grow their audience and take their podcast to the next level.

Podcasting is a global medium, and the new “Location” feature allows you to tailor your content to your audience’s location, refine your promotion strategy, and ensure that you are reaching your audience in the right way. ๐Ÿš€

Give it a try now! ๐Ÿ’œ

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by Emma
May 15, 2023

Emma Potier is the Head of Brand Content at Ausha and the host of the branded podcast Tips. With over 5 years of experience in the podcast industry and more than 100 podcast episodes produced, she helps brands and creators develop high-impact podcast marketing strategies to amplify their voice.

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